Latest Finance News

Get the latest finance news here

Browsing Posts tagged marketing

We’ll use our example of $140,000 we arrived at for gross sales in our previous article. There is also net sales which we are not going to get into at this time. We’re just keeping things basic and simple right now in order to get a general overview of how it all works together. Later, we can come back and look at further details.

So we need $140,000. The marketing plan is dependent on what we’re selling. The cost/price formula is worked out when the retail price of the widget is not known — like when we are manufacturing it for example. In the Internet business, if you are going to sell e-books that you will be writing, you need to know how much to sell them for.

Here you would calculate the unit cost of making the product, then you would multiply by 3 or 4 depending on the anticipated distribution plan — if you’ll sell through wholesalers, dealers or end users. continue reading…

The Company and Products

No Primerica company review would be complete without mentioning Arthur L. Williams, who founded the company in 1977 as A. L. Williams and Associates, with a goal of transforming the insurance industry. Mr. Williams believed that whole life and other add-on insurance packages sold by the big insurance companies were too expensive for the average consumer. He reasoned that if his customers would buy term insurance and invest the difference between term and these more costly vehicles, then they would be better off financially and better able to manage their retirement, higher education needs, etc. With this “buy term and invest the rest” philosophy he was able grow his business into a company that now serves six million customers in the U.S., Canada, Puerto Rico, and Spain. Primerica now sells term life, auto, and home insurance, debt relief loans, mutual funds, and other financial instruments through a sales force of 100,000 licensed representatives. The company is currently a division of Citigroup. But with Citigroup’s huge losses and government bailout this year, they are planning to sell Primerica with an initial public offering valued around $1.6 billion.

The Program

The company is set up as a traditional multi-level marketing or direct sales organization with these 100,000 representatives all working as independent agents. The reps, almost all of whom work part-time, make commissions from the products they sell, but also recruit others to join the business opportunity so that they can make additional down-line commissions. For as little as $200 you can start your career with Primerica. There are no continue reading…

According to “Money on CNN Money.com” by Walter Updegrave “What you need to know about Social Security”, some interesting issues are addressed and some are more encouraging than the scuttlebutt we have been hearing from our uniformed highly opinionated sources.

Many of us worry about our 401ks and IRAs but what do you know about Social Security. It is the foundation for your retirement plans! In fact Social Security Money provides 50% of the income for more than half of retired couples and 20% for high income earners.

It is probably the only source of income that you will have able to offset inflation and be guaranteed to last the duration of your life.

(1) Can I count on Social Security to be there when I retire? According to “What You Need to Know about Social Security”, you can depend on it to be continue reading…

Starting out with your small business in the internet can be tricky. Trying to increase your revenue for your business website is just as hard as having a business on the real world. The internet is the newest medium in spreading business, products and services and the competition on the World Wide Web is very step. With your small business, you have to take advantage of every opportunity and try to take whatever edge you can to get ahead of the game. These are an example of some small business internet marketing tips

1. Find your purpose. Know about your website and know what you’re business is trying to accomplish. Find what you’re strong points are and try to set goals for a specific amount of time. continue reading…

Financial Directory user guide.

The way to get the best out of any financial directory is to fully understand the ways they are put together and produced. Many directories contain listings from the main CPC cost per click providers online such as yahoo. The main issue with cost per click listings as opposed to general natural listings is the fact they are not listed via relevance but listed by the company with the largest budgets or maximum cost per click rates.

As a result bear this in mind when looking for your particular finance product or service. It is worth while browsing through the top 10 listings to compare prices and offers. It is great using many financial directories compare insurance options. continue reading…

A procedure manual is a document that spells out every detail on how your business works. In fact you could break your manual down into different sections that are applicable to different sections of your business. For example you could have a management manual, a technical procedure manual, and marketing manual, and a financial manual. These are just for examples of some of the areas of a typical business. As your business grows each department would have its own manual.

A manual is an excellent way for new staff to learn the skills quickly. It also alleviates other staff and yourself having to answer repeated questions. Or you simply do is direct the new staff member to the manual to find their answers. continue reading…